Branding + Design + UI/UX + Layout design

Cardiovascuular Associates

Cardiovascular Associates already had a logo they were fond of, it was my job to create a look and feel for the brand I could create stationary out of as well as mailers, rack cards, signage, posters and incorporate into the website. Dealing with such a heavy thing like heart surgery, I wanted to keep the brand professional but fun and light. I did this through the whimsical illustrations, bold simple sans serif type and making sure I chose a red that was hopeful and bright.