Branding + Design + UI/UX + Advertising

Aljon

With a company like Aljon, who sells machinery for landfills and snow removal for airlines and whose leading competitor is John Deere, they’re revamped branding needed to be strong, bold and confident. I wanted the brand to feel tough and confident, but fit into a modern and updated brand. The subtle rounded corner, use of bright brand colors, updated custom pattern and emphasis on great machine photography helped to achieve this. The new brand was simple, yet powerful.

© New York Ave. and Aljon